As we enter the new decade, new opportunities are waiting for all of us. If you are a business owner or an inspiring entrepreneur, you might be thinking of ways on how to grow and scale your business this 2020.
As a trusted accounting firm in Angeles City, our business and marketing experts look into some of the strategies that you can use to grow your business this year. Here are some of them.
1. Research the competition and your industry
Update yourself with what is happening in your industry. Research what is new in your industry and check out what your competitors are doing. Your old strategies may have worked before, but it does not mean that it will work out again this year. Thus, equip yourself with the right data and research to be able to get ahead of the game.
2. Use digital marketing
If your products or services is not yet online, then you are missing a lot of opportunities. Your customers are all online, so you should be. Start using digital marketing in promoting your products and services. Create a website or an eCommerce store, set up your social media and build a following, create and build an email list, among others. If you want to get started with digital marketing, click here.
On the other hand, if you are already using digital marketing, but not sure if you are maximising its potentials, check out this article to know the biggest digital marketing trends this 2020 that you need to apply to your business.
3. Use global platforms
This is another part of using digital marketing to grow your business this 2020. If your business is selling products, use Amazon, Lazada, Shopify, Shopee, and other online selling platforms to expand your business. If you are selling services, you can use Upwork and other freelancing sites to get started. Lastly, if you have vacation homes or an apartment that you want to lease, you can list it on AirBnB to get clients. Use global platforms this year to scale your business.
4. Consider franchise
Another way to grow your business this 2020 is to use the franchise model. If you have a successful business, having it franchised can help you grow quickly. Though franchising is a bit complex and needs a lot of marketing and business knowledge, it is still worth to try as it will make a big difference in your business growth.
5. Acquire other businesses.
If you have funds, it is a good opportunity to acquire other businesses to help you grow. Go for businesses that would complement your own. These kinds of businesses can help you scale fast.
6. Network, network and network
One of the ways to expand your reach and find more opportunities is if you network with the right people and organization. So always attend seminars, workshops or other engagements that will allow you to meet your next business partner or your next customer.
7. Outsource some of your business processes
Hiring full-time staff is expensive and time-consuming. But if you outsource a professional or an expert to do some of your businesses processes, then you are saving a lot of money that you can use to grow fully your business. Some of the business processes that you can outsource are accounting and marketing.
These are just some of the things that you can do to scale your business this year. If you need help to grow your business or want to start a new one, we can help you get started.
Just book a consultation with us or directly contact us at +63917-174-7277 or email us at firstname.lastname@example.org.
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